How Marketers Can Respond to Facebook’s News Feed Change

Finding the balance between third-party platforms and your own digital properties

Image for post
Image for post
Facebook CEO Mark Zuckerberg | Credit: Alessio Jacona on Flickr

So, what can digital marketers do to better insulate their business and content marketing strategy?

Publishers have learned that any partnership comes with its share of complications.

Your Website

Your Email Marketing

Image for post
Image for post

If you’ve diverted resources away from email over the last few years, it may be time to reevaluate that balance.

A Balanced Approach

Much has been made of the internet’s nefarious role in our politics, and for good reason. I want to promote the content worth sharing. Subscribe: thelasttab.com

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store